ESPAÑOL ENGLISH ITALIANO

Home
News
Fashion shows
Collections
Designers
Shopping
Celebrities
Models
Casting
Photographers
Shops
Covers
Campaigns
Online
Beauty
Sneakers
Signature
Subscribe
 
RSS Feed 
 
   
   
 
   
   
 
   
   


 
   
 
GUCCI
02/04/10 - Frida Giannini, Gucci's creative director, knows the importance of heritage to a luxury brand. She also knows that brands need to make an impact and captivate the media and the market with unique creative ideas. Her new campaign for the brand's watch line has done exactly that.
GUCCI
Retro Style


Ampliar foto 1   Ampliar foto 2    
xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx

Frida Giannini, Gucci's creative director, knows the importance of heritage to a luxury brand. She also knows that brands need to make an impact and captivate the media and the market with unique creative ideas. Her new campaign for the brand's watch line has done exactly that.

Frida looked in the brand's archive and found vintage photos from the sixties that illustrate the brand's historical glamor. The shots feature model Veruschka and Peter Sellers.

We love how they've taken these photos and superimposed photos of this season's watches. It's a reference to the brand history and to the glamor of a bygone era. All in a day's work for Gucci artistic director Riccardo Ruini.



Hunter & Gatti

NEXT >>
<< PREVIOUS



NEWS 704 OF 726
LINDSAY LOHAN Cavalli
LINDSAY LOHANLindsay Lohan is in Milan these days, enjoying fashion week in the Italian city. The actress was...

MARC JACOBS NYFW FW10
MARC JACOBSThis fall winter 2010, Marc Jacobs surprises us with a serene, subtle, unpretentious collection.

KENZO Beneficial Waters
KENZOKenzoki, Kenzo's cosmetics line, brings us perfumed waters located somewhere between perfumes and...


Liberty.co.uk

 
  AB.FZ Casual Chic
We took a trip around Korea to bring you AB.FZ, a Korean brand that surprises everyone with their striking ad...
 
  PUMA Hussein Chalayan
The collection created by Hussein Chalayan for Puma is called Urban Mobility, and it was designed to be...
 
  ESEMPLARE Fall 2010
Esemplare is a project that belongs to Manifattura Riese, an Italian textile brand that have revamped iconic...
 
  MARK FAST LFW FW10
Canadian designer Mark Fast revealed his fall winter 2010 line to the London Fashion Week.
   
VIEWONFASHION.COM® property of HUNTER & GATTI SL · 228 PARK AVE S#14670 · New York NY 10003 USA · (646) 736-7562  Powered by MacroGATES*(tm)