10/19/09 - Frida Giannini brings us a Cruise 2010 collection dominated by an elegant retro style that evokes classic films from the seventies. Floral prints, navy tones and cuts are designed to outline the body in a sexy collection that's perfect for the Adriatic coast or Saint Tropez.

Frida Giannini brings us a Cruise 2010 collection dominated by an elegant retro style that evokes classic films from the seventies. Floral prints, navy tones and cuts are designed to outline the body in a sexy collection that's perfect for the Adriatic coast or Saint Tropez.

The campaign is as sexy as the collection - and the bronzed image, the swimming pool and the Mediterranean vistas are particularly appealing with the arrival of autumn... We're dreaming of summer already!

The photography is by Mert & Marcus. Their male muse, Ryan Kennedy, was accompanied by Natasha Poly and Snejana Onopka.